Affiliate Programs Worthless for 80% of Affiliate Market
No doubt you’ve heard of the 80/20 rule – which states that 20 percent of affiliates generate 80% of affiliate income, and conversely, remaining 80 percent of affiliates generate only 20 percent of all income for most affiliate programs. There are ten basics that will put your affiliate marketing in the top 20 percent of affiliate earnings. Ten suggestions that will transform your affiliate income from a trickling creek that barely covers your hosting fees, to a roaring river of extra disposable income. TOP AFFILIATE MARKETERS DO MOST OF THESE TEN ITEMS
1.Top affiliate marketers cloak web site links Cloaking affiliate links should not be necessary, but is. Oddly many site visitors refuse to visit your links if they see an affiliate code appended to the URL when they hover their mouse over a link on your web page. Sometimes they will type the affiliate domain directly to the browser address bar while removing your affiliate ID from the URL. To short circuit this odd behavior, simply cloak the URL. How
2. Top affiliate marketers write & distribute articles writing articles about your market niche is essential to gain reputation as an expert in your field. But the biggest benefit comes not just from writing those articles, but from having those articles published by other web site owners and ezine publishers. Your article gains you both reputation and links from other web sites from the resource box appended to the end of each article. Here are major article distribution sites. http://yahoogroups.com/group/free-content/ http://groups.yahoo.com/group/aabusiness/ http://www.goarticles.com http://www.ideamarketers.com
3.Top affiliate marketers focus on a market niche filling a web site with content reflecting a narrowly focused product or service niche is a well known method of gaining web traffic in your area of specialty. An excellent resource that can help you determine relevant and focused areas to fill your site with is called NicheBot. They offer innovative tools to research and pinpoint market niches for your web site based on the WordTracker Database and Google. http://www.nichebot.com
4.Top affiliate marketers use autoresponder series Autoresponders are incredibly valuable tools that allow you to send a timed series of email messages to those that sign up for them. Most often those autoresponders are sent through a third party provider. Some of the top providers are Sendfree.com and aweber.com, for a tutorial covering autoresponder basics, visit: http://website101.com/email_e-mail/email_autoresponder_basics.html
5.Top affiliate marketers create web pages to pre-sell Creating either testimonial pages or review pages that discuss and pre-sell the product or service you are affiliated with is the best method of getting increased orders for your chosen affiliate programs. Many programs actually provide either an article or recommended text to sell their products for you and allow reproduction of those articles with your links embedded.
6.Top affiliate marketers gather email addresses The best affiliates collect email addresses on their web site by offering free reports via the above mentioned autoresponders or by giving away eBooks or through newsletter signup forms. The best use all of these methods or more to build their list of email addresses. This also allows you to contact potential customers that would otherwise never see your site again after clicking away to the affiliate program web site.
7. Top affiliate marketers advertise SOMEWHERE Depending on your market niches you should advertise using PPC and/or ezine advertising. Some categories of Pay-per-click can be prohibitively expensive, but advertising somewhere is all but mandatory to gain substantial additional traffic to your site. There are some great bargains in ezine advertising and some less popular PPC engines other than Yahoo’s Overture and Google’s Adwords. Try 7search, Kanoodle and FindWhat for lower Bids than the big boys of PPC.
8. Top affiliate marketers optimize for search engines Search engine optimization is becoming more complex as more and more webmasters participate, but the basics applied to your site can increase visibility dramatically over time. The most critical of the many SEO techniques is to use title tags that reflect individual PAGE content. Many webmasters write a master title tag and apply that site-wide. This is the worst thing you could do for search engine ranking.
9. Top affiliate marketers give away eBooks or freebies Everyone knows by now that giving something away is a great traffic generator and allows you to gather email addresses to allow contact of potential customers at a later date. This strategy is employed by EVERY successful web-based company at one time or another. Think of all the free things YOU have collected online over time. Screensavers, software, eBooks, discount codes, toolbars, white papers. They work!